If you are a trainer, syndicator or bloodstock agent drowning in the workload and paperwork of racehorse share sales, take a look at our new product.


Bloodstock Manager, by Wrkplace


For a number of years, we have been providing the thoroughbred sector with an integrated suite of HR, owner identification verification, and bloodstock sales and marketing solutions. 

In 2024, we developed a Bloodstock Manager web app to take bloodstock syndication and sale processes to a new level. It replaces spreadsheets and post-it notes with an online solution that enables you to:

  • flawlessly manage sales leads so you don’t miss a sale;
  • automate sales processing so you invoice faster;
  • automate owner onboarding so you accurately record owner details;
  • automate internal notifications, paperwork and eSignatures;
  • collaborate across your sales and finance teams.

Already used by six of the top 10 training stables in Australia (by prizemoney), plus a dozen or so other stables and syndicators, the Bloodstock Manager web app is customised to suit the needs of each business.

Each racehorse training or syndication business needs to maintain a point of difference. Each run their own sales and marketing processes with varying team sizes and skillsets. Our solutions are customised to suit each business and team, enabled by smart automations.

Our latest Wrkplace solution is a personal bloodstock sales and marketing assistant that goes wherever you go and automates repetitive tasks

“Sales teams need to focus on closing sales instead of performing tedious data entry and administration. This Bloodstock Manager app delivers more organisation, less chaos, faster sales and more time.”

So what are the features of the Bloodstock Manager web app? Here is a summary.

Bloodstock Manager

“We are constantly releasing new features to deliver even more value to our clients. Our upcoming racehorse naming and registration workflows are a good example of how we are turning a time-consuming task into a seamless process that is easy for everyone.”